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April 11, 2024 · 2 min read
Not Doing This Makes You Lose Money
Just curious, who answers the phone in your gym? Many times, people leave this very important job just to administrative positions. They treat this like an admin responsibility but it couldn’t be further from that. This…
Read More →April 13, 2024 · 1 min read
This Will Excite You Because It's Cool
I used to think getting your logo stamped on everything was a waste of money. I looked at the people who handed out pens, Koozies and magnetic calendars as people that just did not get marketing for a small business. In…
Read More →April 10, 2024 · 3 min read
Podcast Episode 006: Death of Packages
A lot of fitness businesses have so many people that want so many different options, trying to be all things to all people. When you have so many options like packages, you are making it harder for someone making a…
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